This women's garment brand came to us stuck with an underperforming agency, hitting occasional highs of 15% of revenue from email but never much more. Within 90 days of taking over the account, we transformed their mailing list into a genuine core revenue channel, now responsible for 40-50% of total monthly revenue.

In 2025, email marketing moved from a supporting channel to a genuine growth engine for this Perfume Client. Through consistent campaign execution, refined automated flows and a relentless focus on deliverability, email became one of the most reliable revenue drivers in the business, generating £1.4m in attributed revenue and setting new benchmarks across every quarter.

Within 60-days of onboarding, we provided a 204% lift to Email Attributed Revenue by optimising automated flows, campaigns, and list growth.